The cloud software industry has begun developing new working models that have been especially needed during the pandemic. However, even though the pandemic is almost neutralized, the cloud market continues to grow. According to a new Forrester report, global software spending will continue to rise, reaching a CAGR of 10.3% from 2021 to 2023.
Therefore, in this article, we will learn more about cloud technologies and their trends.
What is SaaS?
Let's start with the definition of saas development . This is a special software model that is provided on a subscription basis. And most often it is a cloud solution. Such a concept as software as a service is deciphered.
Top Cloud SaaS Trends
The cloud can be a very secure storage solution if implemented correctly, which is why there has been rapid growth in recent years. Today, more and more companies use cloud computing for data storage. This is an expanding technology market that has changed a lot over the years. For this reason, it is important to keep an eye on trends to keep up with the competition.
FinOps
In 2022, the need for cloud cost management services is one of the main cloud initiatives, and further growth of these services is expected in the next year.
Cloud operations are typically decentralized, making costs difficult to predict or control. For this reason, although one of the goals of companies when implementing cloud services is to reduce costs, they are willing to invest in a service that can manage costs in the cloud.
Every day, investments in SaaS services are increasing. This growth is driven by the standardization of remote work environments and the emergence of SaaS tools for hybrid and multi-cloud environments.
Worker training
For the first time, the lack of knowledge of the company's staff has become the main obstacle to the implementation of a SaaS solution in the cloud. A large number of companies claim to train their employees at a basic and advanced level.
Cloud SaaS providers should take advantage of this context and offer their customers a higher level of training in the use of their tools so that the company can consolidate and use all the solutions offered by cloud software. This is an opportunity to stand out from the competition and provide special value to the SaaS product. Software demos can be a good option when it comes to communicating this advantage as a vendor.
The data path begins to consolidate
With the recent consolidation of new technologies such as 5G, a new approach to analytics and artificial intelligence is becoming more accessible to companies. Because of this, the percentage of companies that intend to implement artificial intelligence, machine learning, and deep learning solutions between 2023 and 2024 has grown significantly.
More than half of companies currently store less than 25% of their data in the cloud. Although the data move is starting to gain momentum, companies are expressing a desire to move their data to the cloud. Cloud service providers will see their customers' budgets increase and their industry expands, but they will also face an increasingly regulated context and will need to do what they can to ease this transition.
Multicloud
Multicloud is currently the preferred option for customers. Companies prefer a platform that integrates multiple clouds, both public and private, and traditional on-premise infrastructures to get the most value for services and pricing. Therefore, companies want to move to a multi-cloud environment to maximize the potential of software and reduce dependence on a single vendor.
Cyber security
Globally, cybersecurity continues to be one of the biggest concerns of customers.
Concern about cybersecurity when implementing cloud solutions is in line with the global trend and has become one of the main concerns of companies. Software vendors should be aware of this SaaS market trend and make cybersecurity a top priority for customers.
Therefore, when using such technologies, pay attention to the main trends and analyze the cloud technology you choose for SaaS.
